Link: Business Insider
Date: 2021-09-21

Why

To identify people will mental health issues and help them. Also to experiment and expand on stereotyping or categorising people through data to conduct even better targeted advertisements and information. This in turn increases business outputs for the mental health industry.

How

Using your data to create the framework to detect people with mental health issues.

Opinion

This is already possible, and will only need time to build out the ML/AI data framework and ensure the ML/AI decision network is robust. The item that will be off putting is that they will need everyone's data to build this out, meaning they will be collecting more of your data and justifying it based on these projects. This is both a good thing, but at the sacrifice of current privacy norms. However, this is the future we are heading towards; less privacy, more convenience, efficiency and accessibility.